Wine Paths is a dedicated team of travel enthusiasts and professionals with a shared passion for wine, spirits and gourmet experiences. 

 

OUR SHAREHOLDERS

 

stéphane tillement

STEPHANE TILLEMENT, President & Founder

A serial tourism entrepreneur with over 30 years of experience in the luxury travel industry. He is the owner of Mauriac Voyages, one of the five best luxury travel agencies in France with a strong customer base in the French wine industry. Stéphane is also the founder and shareholder of the Wine Tour in France network. Contact Stéphane.

 

michel rolland

MICHEL ROLLAND, International Winemaker

World-renowned international winemaker with over forty years of experience. He has worked with more than 250 wine estates around the globe in countries like France, Spain, Portugal, South Africa, Argentina, Chile and the US. Michel was born in the mythic wine region of Pomerol in France, and he currently owns several wine-making properties around the world. On Wine Paths you can find his selection of preferred wineries.

 

                                            CHRISTOPHE POUPINEL, Board Member & Digital Marketing Advisor

christophe

Born in Reims, raised in a Champagne-making family, Christophe is a long time wine enthusiast. He has created and led various digital companies, including Ooreka.fr, one of the top 50 websites in France with more than 10 million unique visitors per month. Member of ISAI (a French Tech Entrepreneurs’ investment fund that finances high potential digital companies), Christophe dedicates part of his time to investing in start-ups to help them break through and accelerate their growth.

 

 

OUR MASTER OF WINE AMBASSADOR

 

                                            FIONA MORRISON, Master of Wine

Fiona has spent over 30 years in the wine business on both sides of the Atlantic. Today, she commutes between Belgium, where she runs the Thienpont family wine business, and Bordeaux, where she helps her husband, Jacques Thienpont run their two estates, Le Pin in Pomerol and L’If in Saint Emilion. In 1994, she celebrated becoming a Master of Wine with a trip to South Africa and since then, when not busy with the wine business or her family, she visits wine producers around the world and writes about wine.

 

 

OUR AMBASSADORS

 

                                            JEAN PIERRE GIRAUD, Global Brand Ambassador

Jean Pierre Giraud

Former Commercial Director and Deputy General Manager of Chêne & Cie, Jean Pierre has 40+ years of experience in the wine & spirits business. Throughout his career, he has visited on a yearly basis most of the wine-making countries in the world, which has lead him to develop excellent relationships with some of the best winemakers of the planet. Today, he is a Member of the Collège Culinaire de France and in the past, he has been a Member of the Grand Jury Européen.

 

                                           ALAIN HOMBREUX, Brand Ambassador Argentina & Uruguay 

A former country manager of BNP PARIBAS, he has lived in Argentina since 1984, where he converted to wine-growing and participated in the development of the Fabre-Montmayou bodega, one of the country's precursors of age-worthy wine (early 1990s). Alain has also contributed to the promotion of Argentinian wine in the UK with Global Wines Solution SA. Today, he produces quality grapes in collaboration with top bodegas making high-level wines by better adapting each variety to the best possible terroir

 

DR. MICHEL JI,  Brand Ambassador China

With 25+ years of experience in the business world and a true passion for wine, Dr. Ji is Wine Paths’ Brand Ambassador in China. Since 2012 he has been a Chevalier at the Confrérie des Chevaliers du Tastevin, an exclusive Order founded in 1934 to promote Burgundy and its wines around the world. Dr. Ji is also a Chevalier of the Ordre des Coteaux de Champagne. He is fluent in English, French and Chinese.

 

VICTOR ULRICH, Brand Ambassador South East Asia

Victor is the current RIEDEL Vice President Asia Pacific, as such, he regularly hosts Riedel Glass Tastings around Asia, seminar-style classes that teach consumers about the indisputable effect that glass size and shape have on wine. Born and raised in Alsace and educated in Bordeaux, Victor developed his passion and knowledge for wine while working at the Union des Grands Crus de Bordeaux and at Wine Tour in France. 

 

                                             PAUL WAGNER, Brand Ambassador USA

Paul Wagner Picture

Paul Wagner is president emeritus of Balzac Communications & Marketing and is also an instructor at Napa Valley College.  He was inducted into the Spadarini della Castellania di Soave in 2005.  In 2009 he was honored with a “Life Dedicated to Wine” award at the Feria Nacional del Vino in Spain, and in 2018 has been named the winner of the American Wine Society’s annual Award of Merit. His book Wine Marketing & Sales, Strategies for a Saturated Market by The Wine Appreciation Guild, won the Gourmand International Award in 2008 for the best wine book of                                                the year for professionals, now in its third edition.

 
OUR TEAM
Barbara Pintos - Picture - Wine Paths

BARBARA PINTOS, Director of Communications & PR

An experienced communications professional, translator and sommelier. A globe-trotter by nature, Barbara was born in Argentina but has spent a third of her life abroad, writing about her trips, photographing unique landscapes and sipping wine around the world. She has lived in Argentina, Spain, England, the United States, New Zealand, Belgium and France. She loves languages, maps and exploring wine regions.

 

                                             MADELEINE MARCHAND, Vice President International Partnerships & DMC Strategy

madeleine marchand

A 15-year career in consulting and public relations in the Wine and Spirits industry prior to her 20 years of experience in managing a French DMC specialized in personalized high-end travel, and praised by major operators all over the world. Madeleine is an enthusiastic globetrotter, continuously on the lookout for the latest trends, placing her unlimited network of privileged contacts at guests' disposal in order to push limits often considered insurmountable. Contact Madeleine

 

RUTH CATTS, Vice President International Partnerships

Ruth has 10+ years of experience in high level corporate advisory and international representation roles. Originally from Australia, she has been living in France for many years and holds a Masters in Wine Law from the University of Bordeaux. Having worked for a major wine company, Ruth understands the international market and the importance of Wine Paths from both a consumer and a business perspective.

 

MUIREANN LARRE-LARROUY, Digital Sales and Marketing Manager

15 years international marketing experience, mainly in the travel and tourism Industry. Originally from Ireland, Muireann’s love for travelling, gastronomy and languages brought her to Bordeaux where she feels inspired by the surrounding vineyards. Muireann is passionate about innovation, digital marketing, developing international markets and helping visitors enjoy a smooth online experience.

 

CELESTIN COUTAUD, Community Manager

An aspiring traveller & photographer who has already been in more than 10 countries. Celestin is currently completing a Master’s degree in Web Marketing in Bordeaux. He has enriched his skills while working as a social media manager in Madrid. His passion for social media and innovation makes him the right person to manage our online community.

 
OUR CONSULTANTS

 

WENDY NARBY, International Wine Tours Expert  

As a leading Bordeaux wine educator, guide and writer Wendy has been sharing her passion for the region at home and abroad for over 25 years. Her background in food and wine marketing and her expertise in wine tourism has taken her around the world of wine, giving her an international address book she is happy to open for her clients.

 

 

OUR PR AGENCIES
Balzac - logo

BALZAC COMMUNICATIONS & MARKETING, USA PR Agency

Balzac is the largest marketing communications firm in the wine industry. Over the past 25 years, it has earned a reputation for working with top quality clients, providing cost-effective solutions, and developing long-term relationships with key influencers across the spectrum. This, and the credibility and effectiveness upon which they are based, make Balzac particularly well suited to manage a campaign aimed at these target audiences.

 

BEE BORDEAUX, European PR Agency

BEE was born from the ambition to share passion, expertise and knowledge of the Bordeaux wine scene to promote this culture and this unique art of living, which the whole world envies. BEE applies their professional expertise and their personal passion to elevate our profile with custom-designed campaigns to display our unique concepts and ideas in their best light through luxury, bespoke wine experiences.

 

Cap Amazon - Wine Paths

CAP AMAZON, Brazilian PR Agency

Cap Amazon is an ambitious Boutique Agency based in Brazil. Their goal is to contribute to our success story in Brazil, providing us with the tools to understand and penetrate the market. They manage events, travel trade (workshops, etc.), press relations, social media and more, to develop our brand's concept and ideas. Their values, trust, professionalism, integrity and proactivity, along with their network in Brazil is the key to our success. 

 

MEIBURG WINE MEDIA - Logo

MEIBURG WINE MEDIA, Asia PR Agency

Headed by Master of Wine Debra Meiburg MW, Meiburg Wine Media drives the spread of wine culture in Asia with its diverse media, marketing and educational products and services. Its PR, marketing and events agency arm offers a full suite of creative and effective services to brands from around the world looking to succeed in Asia, featuring a specialised team of professionals with cross-disciplinary skills and local, regional and international experience.

 

R&R TEAMWORK, UK PR Agency

R&R Teamwork is a small London-based drinks and food PR agency which has been promoting wineries and wine regions in the UK for over 20 years. We love visiting the wine regions of the world and currently work with wine clients all around the globe to develop creative campaigns to support their products and services and make sure everyone knows about them!

 

Wine Paths Standards